04
North-star + counter-metrics, applied to Credex - Product Thinking
Project · Credex Spend Audit
Choosing a metric that only goes up when the customer actually wins - and the counter-metrics that keep it honest.
When to use
At the start of a quarter, or when the dashboard has 40 charts and no answer.
How I run it
- 01Picked ‘Dollars of Verified Savings Surfaced’ as the north star.
- 02Decomposed into audit completion rate, time to first report, and savings per audit.
- 03Added counter-metrics: false-positive rate, and % of savings that customers rejected.
- 04Reviewed weekly; recalibrated the range quarterly, not the metric.